Does anyone that has published a book have experience of Pneuma Springs Publishing please?

Same same, but different

I'm so proud of my sister, Sally, who has published her first book! It's a great read [I got to read the manuscript] - She has a brilliantly amusing style of writing that is honest and inspiring. OK you may think I'm bias but it was the ever increasing list of emails she was given from people asking her to include them in her emails sent home from her travels that motivated the book, so it's not just me.

So am I being bias? Well there is only one way for you to find out.

You can get it from Waterstone's, WhSmiths and Amazon.

Title: Same same, but different.

Author: Sally Wootton.

ISBN: 978-1-907728-09-9

"This book isn’t intended as a travel guide, or novel, but is a way of sharing my amazing travel experiences in Greenland, Australia, Southeast Asia, New Zealand and Colombia with others – those who have travelled and those who have yet to. But also to inspire those who’ve ever heard themselves say, ‘I’d love to travel’, but never thought they’d be able to, to realise that it is possible, if you really want it enough."

Sally also has her own blog at www.sallywootton.co.uk so your feedback and reviews are welcome. xxx

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The Big Fish Fight!

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Social Media Pets

If you are going to have them you must feed them!

We are being told left, right and centre that we should be blogging or tweeting or linked-in. Some of us have Facebook profiles which are easy for personal use to dip in and out of as we wish but from a business perspective does that do more harm than good?

I do believe that these social media presences are like pets and they need feeding regularly. You'll see that this is my first blog post since before Christmas. Slap. My social media pets have almost died of starvation so my aim is to feed snippets every other week and larger feasts at least once a month.

So rather than sign up to all of them at once why not start off with one, get into the habit of feeding it little and often or at a set time each week and then when that is second nature to you and easy to manage, you can perhaps introduce another.

Linked in, I would say is a good starting point. You can set a profile (yes you should put a photo up on it), add events that you go to, put a small snippet of what you are up to and make connections. This then gives you other examples of what to update people about.

The reason I think a photo is important is that transparency is a good thing. I like to know who I am talking to and like many people I meet networking, I'm terrible at remembering which names go with which faces.

You can also style your profiles to fit your brand. This can be done with photo's logos and backgrounds and they needn't be expensive to create either.

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